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What Happened To Rooster Teeth? Why Did Rooster Teeth Shut Down?

Rooster Teeth, known for "Red vs. Blue" and "RWBY," closed due to financial struggles in today's media. Warner Bros. Discovery shut it down after failed sale attempts.

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Updated Jul 12, 2024

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What Happened To Rooster Teeth? Why Did Rooster Teeth Shut Down?

What Happened To Rooster Teeth?

Rooster Teeth, a pioneering digital entertainment company known for shows like "Red vs. Blue" and "RWBY," shut down due to financial challenges in today's media landscape. Despite its innovative content and loyal fanbase, Rooster Teeth struggled to adapt to shifts in how people consume media and how companies make money from it. Warner Bros.

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Discovery, its parent company, decided to close Rooster Teeth after unsuccessful attempts to sell it. This decision led to layoffs for about 150 full-time employees and impacted many contractors and content creators.

The closure marks the end of a 21-year journey that began in a garage in Texas and grew into a global brand known for its creativity and community-driven content.

It said, “[I]t’s with a heavy heart I announce that Rooster Teeth is shutting down due to challenges facing digital media resulting from fundamental shifts in consumer behavior and monetization across platforms, advertising, and patronage,” Levin wrote in the memo. “Our legacy is not just a collection of content but a history of pixels burned into our screens, minds, and hearts.”

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Why Did Rooster Teeth Shut Down?

Rooster Teeth shut down because of big changes in how people use the internet and make money online. These changes made it hard for Rooster Teeth to stay profitable, even though it had a lot of fans and made popular shows.

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So, the company had to close its doors, leaving many employees and creators without jobs.

Rooster Teeth

Rooster Teeth was an American internet media and production company headquartered in Austin. It started in 2003 by a group of people who made popular online shows like "Red vs. Blue." They branched out into animation, podcasts, and more. They offered a subscription service called "FIRST" for fans to get early access to content.

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Despite having millions of fans and success with their shows, Rooster Teeth faced financial problems. Warner Bros. Discovery, their parent company, decided to close Rooster Teeth in 2024. This meant ending all their shows, subscriptions, and digital platforms, marking the end of Rooster Teeth's journey in online media.

What Were Rooster Teeth's Biggest Shows?

Rooster Teeth's biggest shows included:

  • Red vs. Blue: A pioneering animated series using video game footage, known for its humor and storytelling.
  • RWBY: A popular anime-style series featuring action, fantasy, and strong female characters.
  • Achievement Hunter: Known for its "Let's Play" videos where hosts play and comment on video games.
  • Camp Camp: A comedy series following the adventures at a quirky summer camp.
  • Gen: An animated sci-fi series featuring advanced mecha technology and voiced by stars like Michael B. Jordan.


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